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PLATINERA

Websites, automation, AI and integrations

Digital systems that work for your business.

PLATINERA designs and builds websites, automation, AI assistants and integrations, then connects them into one system your business can run on.

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From fragmented tools to one connected system.

The problem

Your business doesn't need more tools. It needs a better system.

Most companies already have a website, a CRM, email, spreadsheets, a booking or ordering tool, and a few more. Each works on its own, and together they don't.

  • 01

    Disconnected data

    Customer details live in five places, and none of them agree.

  • 02

    Manual handovers

    Someone copies information from one tool into another every day.

  • 03

    Repetitive tasks

    Confirmations, reminders, follow-ups and reports, all done by hand.

  • 04

    Lost leads

    Enquiries arrive, wait in an inbox, and quietly disappear.

  • 05

    A complicated customer journey

    Too many steps between interest and a booking, an order or a reply.

  • 06

    No clear picture

    Nobody can say what is working without opening four dashboards.

The gaps between the tools are the problem.

Our approach

Connect what already exists. Build what is missing.

We keep what works, connect it, and build only the parts that don't exist yet.

  1. Keep

    What already works stays. We don’t rebuild for the sake of it.

  2. Connect

    Link the systems you already have so information flows on its own.

  3. Build

    Design and build what is missing: website, workflows, assistants, dashboards.

Services

Every part of the system, built to work together.

Six capabilities from one partner. Start where it hurts most, and connect the rest when you need it.

See all servicesSee demo websites

Example systems

What a connected system looks like in practice.

Three concept examples, not case studies, showing how the pieces fit together for different kinds of businesses.

ConceptRestaurant

From the menu to the kitchen without a phone call.

A guest orders on the website. The order reaches the restaurant terminal, the guest gets a confirmation, and every order feeds the analytics.

  1. 01Website
    PLATINERAMenuReservationsContact
    Today's menu
    • Margherita€9.00
    • Sparkling water€3.50
    • Tiramisu€6.00
    View menu
  2. 02Online ordering
    Order #1042 · OnlineNew
    • Margherita ×2€18.00
    • Sparkling water ×1€3.50
    • Tiramisu ×1€6.00
    Total €27.50Send to kitchen
  3. 03Restaurant terminal
    Order #1042 · KitchenNewAcceptedIn kitchenReady
    • Margherita ×2
    • Sparkling water ×1
    • Tiramisu ×1
    Accept orderReady
  4. 04Notifications
    Notifications2
    • Order confirmed12:42

      Your order has been sent to the kitchen.

      Order received

    • Order ready12:58

      Your order is ready.

    Order #1042 · GuestDelivered
  5. 05Customer data
    CustomerReturning guest
    • Visits00
    • Average order€0
    • Last visit12 Aug
    Visit history
  6. 06Analytics
    TodayLive
    • Orders0
    • Revenue€0
    • Avg. order€0.00
    Orders per hour
ConceptService business

Every enquiry answered, qualified and booked.

A lead arrives through the website. An AI assistant answers the first questions, qualifies the request, adds it to the CRM and offers an appointment. The follow-up happens on its own.

  1. 01Website
  2. 02Lead
  3. 03AI assistant
  4. 04Qualification
  5. 05CRM
  6. 06Appointment
  7. 07Follow-up
ConceptProfessional company

Leads, follow-ups and reporting in one flow.

The website generates leads, the CRM organizes them, automation handles follow-ups, and a dashboard shows the whole pipeline at a glance.

  1. 01Website
  2. 02Lead generation
  3. 03CRM
  4. 04Automation
  5. 05Follow-up
  6. 06Dashboard
  7. 07Reporting

How we work

The first step has no code in it.

Five steps, in order. Each one exists because skipping it costs more later.

  1. 01

    Discover

    Understand the business, its customers and the tools already in use.

  2. 02

    Design

    Design the experience and the architecture of the system.

  3. 03

    Build

    Build the website, the application and the workflows.

  4. 04

    Connect

    Connect the tools and systems so data moves on its own.

  5. 05

    Optimize

    Measure, improve and automate further.

How we work in detail

Why PLATINERA

A partner who sees the whole picture.

  • One partner

    01

    One team for your website, automation, AI, integrations and analytics, so the parts are designed to connect from the start.

  • Business first

    02

    We begin with the problem, and choose the technology after.

  • Long-term thinking

    03

    Documented decisions and no lock-in, so the system can grow and change hands without starting over.

Where we are

Founded in Serbia. Built for the Balkans and Europe.

We work in English, Serbian and German, and we'd rather show you real examples in a conversation than print numbers on a website.

Let's talk

A short conversation is enough to start.

Tell us what is slowing your business down. We'll tell you honestly what we would connect, what we would build, and what we would leave alone.

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See how we work
Your businessWebsiteCRMBookingsOrdersPaymentsAIEmailAnalytics